As website design experts, we’re used to creating beautiful and bold websites for clients across the globe. But this time, it was our turn to introduce a fresh, new look website packed with helpful features, simple navigation, and a clean updated look.

Our new innovative website redesign provides a clear message about who we are, what we stand for and the solutions we have to offer. The website also boasts a clean design and intuitive and consistent site-wide navigation system with improved menu functionalities that direct you to the most relevant information for your needs. It is also fully responsive on mobile devices, and the website pages are easy to navigate using a wide range of web browsers and portable devices.

Innovative and Quality Drive Web Design

This easy to navigate new website really reflects who we are – innovative, quality-driven, and experts in website design. Our Insights section is home to all our important updates and blogs, providing you with insider knowledge and expert advice on all things digital. This section is an invaluable hub for anyone looking to learn about web design and digital marketing, with new and engaging content being published monthly.

So, why the change?

Well, since we first started out in 2013, we’ve changed a lot. We’ve grown as a company, developed relationships with many loyal clients around the world, and added to our in-house team of creative professionals. So, as we look to the future, we are aware that the digital world is always evolving. To that end we hope to continue to grow and evolve ourselves as a trusted end-to-end website as a service (WaaS) company that designs, builds, and manages a business’s website and helps to grow their online voices.

Above all, we offer our website design and digital marketing services faster and for less than our competitors. We aim to develop our service portfolio whilst continuing to offer nothing but the highest standards of customer service to our clients, both existing and new, and we look forward to our refreshed new website allowing us to do that.

A Powerful Online Voice

At MBJ, it’s important to us that our brand reflects our ambitions, so as part of our new website design, it’s now more focussed on explaining how our core services work and how we can help businesses of any size find a powerful online voice. We are also proud to share our clear commitment to our clients. The aim of this website launch is to ensure everyone understands who we are, what drives us, and how we like to work.

MBJ Founder, Julian Baladurage, says:

‘We hope our fresh new appearance clearly reflects the direction and image of our business as we look to the future. Our revamped website design is user friendly, simple, and easy to understand, and demonstrates much more clearly what we, as a creative company, are about.’

You can find out about our innovative services WaaS, Waas Plus and our digital marketing packages by looking around our new website. Simply get in touch to see how we can help your business soar, and if your business is need of a website redesign, we can help

The post MBJ Launches Website Redesign appeared first on MBJ LONDON.

Time goes by quickly, especially on the constantly changing web. Technology evolves just as rapidly as trends come and go, and consumer needs and expectations shift. For that reason, to compete in the online marketplace website owners need to adapt. For the day to day, that means keeping their content up to date and doing regular maintenance. However, even the best-maintained sites need an overhaul at some point – time for a website redesign. If you are currently thinking about redoing your web presences, here are four things you need to pay attention to.

While not an exhaustive list, here are the absolute essentials you need to know for a successful redesign of your website.

Know Your Audience and Define Your Goal Accordingly

One mistake many people make when planning a website redesign is thinking that their website is for themselves. However, nothing is further from the truth. A website is always for the people who end up using it – your clients and visitors. Consequently, the first thing to keep in mind is that the redesign is all about coming closer to their needs, not yours.

Aside from that, it’s important to define the overall goal. A fresh start should not just be about updating the looks. Redesigns should always be aligned with your business goals, preferably in the form of specific, measurable priorities. Assess the weaknesses of your current website for ideas on how to improve the next iteration.

Make Mobile a Priority

The worldwide shift to mobile devices is one of the biggest changes in the online environment of recent years. These days, more people access the web via phones and tablets than with laptops and desktop computers.

For website owners, that means mobile responsive design is an absolute must. Without a mobile-friendly site, you will lose out on loads of visitors who expect websites to cater to their needs.

Plus, search engines will punish you. Google doesn’t even show websites in their mobile search results anymore that don’t also offer a mobile-optimised version.

Concentrate on Performance

Website speed is just as important as a site’s aesthetics. Mobile devices often have slower Internet connections than their larger counterparts and are less equipped to handle large websites.

Attention spans are short. Consumers expect websites to load within two seconds. If yours takes significantly longer, they will move on to someone else.

Claim your business on Google Webmaster to be up-to-date with aspects of your website that need improvement. Google Webmaster is one of the tools we use for our clients in order to see what needs to be modified and improved.

Choose a Modern Design that Fits Your Brand

Your website’s design is a testament to your professionalism, trustworthiness and expertise. It greatly influences how people think of you and your company. If your site looks like it’s stuck in the 90s, this will most likely reflect poorly on you.

Therefore, when embarking on a website redesign, it’s important to create a design that is up to date and fits your brand, identity, and mission. That way, you also avoid confusing your customers and stay consistent across your marketing channels.

How Can We Help?

A website redesign can be a tall order. However, you don’t have to do it alone. Our expert team can help you with every step of the process, from branding and design to website development, deployment, and SEO. We even take care of all maintenance tasks for you. Want to know more? Then please get in touch with us.

The post 4 Things to Get Right When Redesigning a Website appeared first on MBJ LONDON.

If you want to learn more about what website maintenance entails, in this article, we show you everything you need to pay attention to to properly care for your site after launch.

What is Part of Website Maintenance?

Here are the most important items on your website maintenance checklist.

Software Updates

Websites are nothing but pieces of software. Just like the operating system on your computer, they need to be kept up to date for security and performance reasons. In WordPress websites, this means regularly updating both the core software as well as any plugins and themes. When doing so, always perform a backup first. That way, if there’s a hiccup, you can roll back to a working site version.

Backups

Talking about backups, regularly saving copies of your site is also part of website maintenance. Imagine you lose your precious website, and there is no way of getting it back. The horror! Having an automatic backup solution in place will make this scenario much less adrenaline-heavy.

How often should you back up? That depends on your site. If you have an active blog, backing up daily can make sense. Sites that change less frequently can do with longer intervals.

Security

Anything connected to the Internet is exposed to at least some risk. Hackers and other shady individuals are always looking to compromise sites and use them for their own purposes.

For that reason, security is an important topic. Website maintenance not only involves setting up security measures from the start but also keeping an eye on their performance.

Speed

With mobile devices on the rise, site speed is an increasingly important topic (as is mobile design). A good website needs to load quickly so as not to alienate visitors.

However, over time websites accumulate data and can be slowly bogged down by that. To avoid this, regular clean ups and speed tests are mandatory.

Content Updates

Of course, part of maintaining a website is also keeping the content up to date. After all, you want to give your visitors the latest and most relevant information. If your contact information is faulty or your site still sporting ads for the Christmas sale in June, it will make you look unprofessional.

Search Engine Optimisation

Finally, you need to keep an eye on how your site fares regarding SEO. Tracking rankings, sniffing out broken links, analysing your webmaster tools, updating title tags, meta descriptions and other parts of on-page SEO are also part of successful website maintenance.

Could You Use Some Help?

Taking care of a website all by yourself sounds a bit overwhelming? Don’t worry; you don’t need to do it on your own (or at all for that matter). All maintenance tasks listed above are part of our website service. What’s more, we will even build the website, to begin with. If you are interested, learn more here or get in touch.

The post Your Complete Guide to Website Maintenance appeared first on MBJ LONDON.

Branding plays an important role in the long-term success of any business, which represents the perception of their reputation. So why is branding so crucial to both small businesses and large corporations? Branding is about selling an appearance and experience. The first thing people recognise when looking at a business is their appearance.

Logo design is crucial because the logo will be on every piece of correspondence. Your logo has to convey your message, stand out, as well as tell your business’s story. A logo should be up to date, trendy, and possess the right colour scheme. A classic example of a successful logo is Apple’s. You can see how the logo progressed and changed with Apple’s company focus. Their logo is systematically placed on every Apple product on the market, making it easy to remember. Nowadays, everyone in the world recognizes this logo.

Your branding sells the experience of working with you. What experience do you want to give your customers? Take a page out of Apple’s book. Apple’s logo does the job of sealing prestige, class and fantastic customer service. People don’t simply buy the products; they buy an experience. The better the experience and service you provide, the more memorable your brand will be.

Advertising is another integral part of branding the business. Having a chosen focus and demographically targeted advertising audience helps build a brand. Advertising the brand showcases your sales talent, services, and statement. The right branding brings financial value and a strong brand usually guarantees future business, which can come from word of mouth. Hence, the stronger the brand, the better financial return.

Branding gives employees something to work towards. A brand is a mantra, a mission statement that gives the reason for your business. What do you want to say about your business? Is your goal to help others? Or is it to enhance their experience? Employees will share the same enthusiasm and work towards achieving the business’ goals once this statement is clear.

“Branding is a group of values to be established, a philosophy to be set for each employee to live by. It is crucial to elaborate guidelines to reproduce the same kind of feeling and perception where that brand may publicly affect its target audience. The brand always has to have the same consistency throughout. Otherwise, the brand is not credible,” added Davina.

Branding is the single most important thing a business should have. A brand carries the weight of your business as well as defines it. With the right logo, website, advertising, and mission, a company can establish itself as the leader in their particular industry.

The post The Importance of Branding appeared first on MBJ LONDON.

Why do we use it?
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).

Where does it come from?
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, “Lorem ipsum dolor sit amet..”, comes from a line in section 1.10.32.

The standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from “de Finibus Bonorum et Malorum” by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.

Where can I get some?
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsu

Where does it come from?
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, “Lorem ipsum dolor sit amet..”, comes from a line in section 1.10.32.

The standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from “de Finibus Bonorum et Malorum” by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.

Where can I get some?
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsu

Where does it come from?
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, “Lorem ipsum dolor sit amet..”, comes from a line in section 1.10.32.

The standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from “de Finibus Bonorum et Malorum” by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.

Where can I get some?
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsu

The post new crawling test appeared first on MBJ LONDON.