The Importance of Branding
“Branding is about the impression and the impact a business makes. Business is an entity and a brand is its external appearance. The exterior of a business tells a lot about it; it’s personality, [...]
Crowdfunding: Preparing and Running a Successful Campaign
In mid-2016, MBJ took the decision to seek external investment through crowdfunding in order to scale our new business model, WaaS – Website as a Service. We set out to raise £350,000, and [...]
